Advertise On EU-Digest

Annual Advertising Rates

6/4/06

BillOReilly.com: the Ipod people - (irresponsible marketing techniques by greedy communications corporations)

For the full report go to BillOReilly.com or click on this link

the Ipod people - (irresponsible marketing techniques by greedy communications corporations)

Machines are part of the reason Americans (and Europeans) continue to be ill-informed. Younger people, especially, spend hours in front of the computer, playing games and engaging in idle chat. When they do get their butts up off the chair, they slap on iPods and have sound piped directly into their brains. Tiring of that, they flick on the tube and watch a variety of mind-numbing "reality" shows.

The result: According to a survey done by National Geographic, 63% of Americans ages 18 to 24 can't find Iraq on a map of the Middle East. And, incredibly, 25% of that age could not even identify Dick Cheney as Vice President. Research shows that news consumption amongst Americans under the age of 50 is drastically declining. TV news ratings skew old, and newspaper circulation is generally plummeting. One explanation is that Americans can now get the news online. Okay, fine. But those internet headlines barely skim the surface of complicated matters, and many websites have absolutely no editorial standards. They print rank propaganda and libel all day long.Our society is so intellectually undemanding that uninformed entertainers like the Dixie Chicks can comment negatively on foreign policy and be rewarded with a Time Magazine cover. Brad Pitt and Angelina Jolie can have a baby and receive more attention than the Senate vote on illegal immigration. And Barry Bonds can cheat his way to home run records and still command standing ovations in San Francisco.

The USA,used to be a nation that valued knowledge and rallied around national standards. Now we have become Balkanized—each of us can easily create individual electronic fantasy worlds. Why face a world full of terror and confusing angst when you can drift off into iPod land? Ultimately, mass electronic escape will lead to a very few exercising vast power over the distracted many. That, of course, is not the system the Founders envisioned. But when more votes are cast for American Idol contestants than for Presidential candidates, you know "the times, they are a changin'." And not for the better.

No comments: