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8/8/07

BBC NEWS: Lenovo (China) has Packard Bell Europe in sights

For the complete report from BBC NEWS click on this link

Lenovo (China) has Packard Bell Europe in sights

Chinese PC manufacturer Lenovo is in talks to buy Dutch counterpart Packard Bell as it looks to strengthen its market position in Europe. Experts said Packard Bell, which says it is Europe's third-largest PC maker, is worth about $800m (EURO 582.214m).

Lenovo established itself as a global player in 2005 when it bought IBM's PC arm but is relatively weak in Europe.

"The acquisition is positive for Lenovo as Packard Bell can help Lenovo penetrate the European consumer segment quickly," said Zhao Xin, from bankers Cazenove.

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